Side by Side Paw Separator

As a distributor or retailer you always want to maintain a competitive edge so that retail customers feel they can trust you to bring them the best possible products. It is this relationship that ensures ongoing profitability and brand value for both the distributor and retailer.

Side by Side is committed to providing ongoing support to ensure maximum sellthrough. We are team players encouraging retailers to contribute any great ideas they may have to help drive business.

We are focused and committed to bricks and mortar distribution.

We work with stores that believe nutritional education is essential.

We believe in honest, cooperative, and transparent relationships to build success.

Here are some valuable resources to help you get started!

Introduction to Side by Side

Side by Side Paw Separator

Eastern Food Therapy Training Program

Side by Side Paw Separator

Our informative and interactive continuing education course takes about 20 minutes to complete. It will help make you an expert on why our unique Food Therapy diet – based on 5,000 years of knowledge – will change the lives of dogs from the inside, out.

This program is broken down into easy-to-follow units, covering:

  1. The origins of this ancient whole foods diet
  2. Why all foods are either cooling, warming or neutral, and
  3. How to determine which diet is appropriate for each individual dog, using our easy pet health assessment tool.

At the end of each unit, you’ll find a short quiz on what you’ve learned. Upon finishing the course, you’ll receive a certificate of completion which will be emailed directly to you.

Plus, we’ll also send you a gift just for participating!

Additional Videos

Side by Side Paw Separator

Documents & Handouts

Side by Side Paw Separator

Merchandising Guide

Check out our Merchandising Guide for April 2023

Brand Brochure

Learn about the Side by Side brand and line of products.

In-Store Dietrician Pad

Use this easy 5-part assessment to find the best diet for each dog.

Sales Brochure

Check out our Wholesale Sales Brochure for SPRING/SUMMER 2023

Article Handout

What Your Dog's Tongue Says About Their Health

Article Handout

Eastern Food Therapy: The Benefits for Your Dog

In-Store Signage & Displays

Side by Side Paw Separator

Shelf Talkers, Tent Cards & More

Request in-store signage like shelf talkers or tent cards to assist with showcasing our products to your customers.

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